Privacy Policy

EVY Technology UK

Last updated: 11 November 2026

1. Introduction

At EVY Technology UK, we take your privacy seriously and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, purchase our products, create an account, subscribe to our newsletter or contact us.

We are committed to handling your information responsibly, transparently and in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

By using our website, you acknowledge that your personal information will be handled as described in this Privacy Policy. Where consent is required, we will ask for it separately.

2. Who We Are

The website www.evy.uk.com is operated by MASKU Limited, the UK distributor and retailer of EVY Technology products.

Our company details are:

Company name: MASKU Limited
Trading name: EVY Technology UK
Company registration number: 09633926
Registered office: Unit 15 Radar Way, Christchurch, England, BH23 4FL
Website: www.evy.uk.com
Email: Please use the contact us form

For the purposes of UK data protection legislation, MASKU Limited is the data controller responsible for personal information collected and processed through this website.

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above or through our website's Contact Us page.

3. Information We Collect

We may collect and process the following types of personal information.

Personal and Contact Information

When you place an order, create an account or contact us, we may collect:

  • Your full name

  • Billing and delivery addresses

  • Email address

  • Telephone number

  • Company name, where applicable

  • Account details and preferences

  • Information you provide when contacting customer services

Order and Transaction Information

When you purchase products through our website, we may collect:

  • Products purchased

  • Order numbers and purchase history

  • Order dates and values

  • Delivery and shipping details

  • Payment status and transaction references

  • Returns, refunds and customer service records

Payments are processed through secure third-party payment providers. We do not ordinarily receive or store your full payment card details, although payment providers may share limited transaction information with us to process orders, prevent fraud and manage refunds.

Website and Technical Information

When you visit our website, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Pages viewed and time spent on our website

  • Referring websites and traffic sources

  • Website navigation and shopping activity

  • Cookies and similar tracking technologies

This information helps us operate, maintain and improve our website, understand how visitors use it and provide a better shopping experience.

Marketing and Communication Preferences

If you subscribe to our newsletter, register for updates or otherwise agree to receive marketing communications, we may collect:

  • Your email address

  • Marketing subscription preferences

  • Records of consent, where applicable

  • Your interactions with our emails, where tracking is used

  • Products or categories you have shown an interest in

You can unsubscribe from marketing emails at any time.

4. How We Use Your Personal Information

We use personal information only where we have a valid legal basis for doing so.

Purpose Legal Basis
Processing and delivering orders Performance of a contract
Processing payments, returns and refunds Performance of a contract and legal obligations
Managing customer accounts Performance of a contract
Responding to enquiries and providing customer support Performance of a contract or legitimate interests
Maintaining accounting and tax records Legal obligation
Protecting our website and preventing fraud Legitimate interests and, where applicable, legal obligation
Improving website performance and customer experience Legitimate interests or consent, depending on the activity
Sending promotional emails and newsletters Consent or another lawful basis where electronic marketing rules permit
Personalising advertising and measuring campaigns Consent where required, including for non-essential tracking technologies
Managing disputes and protecting our legal rights Legitimate interests or legal obligation

Where we rely on legitimate interests, these generally involve operating and improving our business, providing effective customer service, preventing fraud and protecting our legal rights. We consider these interests against the privacy rights of the individuals concerned.

Where we rely on consent, you may withdraw that consent at any time.

5. Processing and Delivering Your Orders

When you place an order, we use your information to:

  • Confirm and process your purchase

  • Collect and verify payment

  • Prepare and dispatch your products

  • Provide delivery information and tracking updates

  • Contact you about your order when necessary

  • Process returns, exchanges and refunds

  • Resolve delivery issues and customer enquiries

We may share relevant information with payment processors, delivery companies, fulfilment providers and other service providers involved in completing your order.

Providing certain personal information, such as your name, delivery address and payment details, is necessary for us to fulfil your order. If this information is not provided, we may be unable to complete your purchase.

6. Marketing Communications

We may use your information to keep you informed about EVY Technology products, special offers, new arrivals, skincare advice and other news that may interest you.

We will send marketing emails where you have given your consent or where another permitted basis applies under UK electronic marketing legislation, such as the existing-customer soft opt-in, subject to its legal requirements.

We will not automatically treat making a purchase as consent to receive marketing.

Our marketing communications may include:

  • Product launches and new collections

  • Discounts, bundles and promotional offers

  • Seasonal sun protection advice

  • Skincare information and product recommendations

  • News and updates from EVY Technology UK

Unsubscribing

You can unsubscribe from our marketing communications at any time by clicking the unsubscribe link included in our marketing emails or contacting us directly.

Unsubscribing will not affect essential transactional communications relating to your orders, deliveries, payments or customer account.

We may retain limited information to record your opt-out and ensure that we respect your marketing preferences.

We do not sell customer email lists or personal contact information to third parties for their independent marketing purposes.

7. Cookies and Website Tracking

Our website uses cookies and similar technologies to help it function properly, improve the shopping experience and, where permitted, analyse website traffic and support advertising.

Cookies are small text files placed on your device when you visit a website.

We may use the following categories of cookies:

Strictly Necessary Cookies

These cookies are essential for our website to operate correctly. They may enable functions such as shopping baskets, checkout, account login, security and remembering essential session information.

These cookies generally do not require consent where they meet the applicable legal exemptions.

Analytics Cookies

These cookies help us understand how visitors use our website, including which pages are popular, how visitors navigate between pages and whether technical improvements are needed.

Where required by law, these cookies will only be activated with your consent.

Functional Cookies

These cookies support additional website features, such as remembering preferences and providing a more personalised browsing experience.

Their use will depend on their function and whether consent is required.

Advertising and Marketing Cookies

These cookies and similar tracking technologies may help us measure advertising campaigns, understand how visitors interact with promotional content and deliver relevant advertising through third-party platforms.

We will obtain consent before using non-essential advertising or tracking technologies where required by law.

Managing Cookies

You can manage your cookie preferences through our website's cookie settings, where available, and through your browser settings.

You may refuse or withdraw consent for non-essential cookies without preventing access to the core functions of our website.

Disabling certain cookies may affect some optional website features.

For more detailed information about the specific cookies used, their providers and their duration, please refer to our Cookie Policy or cookie preferences tool.

8. Sharing Your Personal Information

We may share personal information with trusted third-party organisations where reasonably necessary to operate our business and provide our services.

These may include:

E-commerce and Website Service Providers

Our website platform, hosting providers and technical support services may process information required to operate our online shop, manage customer accounts and process orders.

Payment Providers

Secure payment service providers process payment information and assist with fraud prevention, payment verification and refunds.

Delivery and Fulfilment Providers

We share relevant customer names, addresses, contact details and delivery instructions with shipping and fulfilment partners to deliver orders.

Email and Marketing Service Providers

Where applicable, marketing platforms may process customer email addresses, subscription preferences and campaign engagement information on our behalf.

Analytics and Advertising Providers

Subject to applicable consent requirements, analytics and advertising providers may process website usage information and online identifiers.

Professional Advisers

We may share necessary information with accountants, legal advisers, insurers and other professional service providers.

Regulatory and Legal Authorities

We may disclose personal information where required by law, regulation, court order or a legitimate legal process.

Business Transfers

If our business, or part of it, is sold, reorganised or transferred, relevant customer data may be transferred where lawful and necessary, subject to appropriate data protection safeguards.

We require service providers processing personal data on our behalf to handle that information securely and in accordance with applicable data protection requirements.

We do not sell your personal information to data brokers.

9. International Data Transfers

Some of our third-party technology, payment, fulfilment or marketing providers may operate outside the United Kingdom.

As a result, personal information may be accessed, stored or processed in countries outside the UK.

Where international transfers are subject to UK data protection restrictions, we will ensure that appropriate safeguards are in place.

Depending on the destination and circumstances, these may include:

  • Transfers to countries covered by UK adequacy regulations

  • The UK International Data Transfer Agreement

  • The UK Addendum to approved EU Standard Contractual Clauses

  • Other transfer mechanisms permitted by applicable data protection law

You may contact us for further information about relevant international transfers and the safeguards used.

10. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including meeting legal, accounting, regulatory and contractual obligations.

Our retention periods depend on the type of information involved.

Order and Financial Records

We generally retain order, transaction and accounting records for the period required under applicable tax and accounting legislation, normally up to six years or longer where required by law or relevant circumstances.

Customer Account Information

We retain account information while an account remains active and for an appropriate period afterwards where necessary for customer service, legal compliance, dispute resolution or legitimate business purposes.

Customer Service Communications

Customer enquiries and correspondence are retained for as long as reasonably necessary to resolve requests, maintain appropriate records and protect our legal rights.

Marketing Information

We retain marketing subscription information while you remain subscribed, subject to periodic review. If you unsubscribe, we may keep limited suppression records to ensure that we honour your request.

Technical and Analytics Information

Technical data, website logs and analytics information are retained according to their purpose, operational requirements, consent status and applicable provider settings.

When personal information is no longer required, we will securely delete, anonymise or otherwise dispose of it in accordance with applicable law.

11. How We Protect Your Personal Information

We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or destruction.

These measures may include:

  • Secure website connections using HTTPS encryption

  • Appropriate access controls and account permissions

  • Secure third-party payment processing

  • Website monitoring and security measures

  • Restrictions on access to customer information

  • Appropriate contractual obligations for service providers

  • Regular review of relevant security arrangements

Although we take appropriate measures to protect personal information, no method of electronic transmission or storage is completely secure.

We encourage customers to use strong passwords and keep their account login details confidential.

12. Your Data Protection Rights

Under UK data protection legislation, you have certain rights concerning the personal information we hold about you.

These rights include:

Right to Be Informed

You have the right to understand how and why we collect and use your personal information.

Right of Access

You can request a copy of the personal information we hold about you.

Right to Rectification

You can ask us to correct inaccurate or incomplete personal information.

Right to Erasure

In certain circumstances, you can request that we delete personal information we hold about you.

Right to Restrict Processing

You can request that we restrict how your personal information is used in certain circumstances.

Right to Data Portability

Where applicable, you can request certain personal information in a structured, commonly used, machine-readable format or ask us to transfer it to another organisation.

Right to Object

You can object to certain processing activities, including processing based on legitimate interests.

You have an unconditional right to object to the use of your personal information for direct marketing.

Rights Relating to Automated Decision-Making

You have rights concerning certain decisions made solely through automated processing that produce legal or similarly significant effects.

Right to Withdraw Consent

Where we rely on your consent, you may withdraw it at any time. This will not affect the lawfulness of processing carried out before your withdrawal.

Exercising Your Rights

To exercise any of these rights, please contact us using the details provided in Section 2.

We may need to verify your identity before responding to a request.

We will respond within the time limits required by applicable data protection legislation, generally within one month, subject to permitted extensions.

Some rights are subject to legal conditions and exemptions.

13. Children's Privacy

Our website sells products suitable for children and families. However, our online shopping services are intended to be used by adults.

We do not knowingly collect personal information directly from children for the purpose of creating customer accounts, processing purchases or sending marketing communications.

Parents or guardians purchasing products for children should provide their own contact, account and payment details.

If we become aware that we have collected personal information from a child in circumstances where this is not permitted, we will take appropriate steps to delete or otherwise handle the information lawfully.

If you believe a child has provided personal information to us, please contact us.

14. Third-Party Websites and Services

Our website may contain links to third-party websites, social media platforms or services that are not operated by MASKU Limited.

These may include links to EVY Technology's international website, social media pages, payment providers and other external resources.

We are not responsible for the privacy practices or content of independent third-party websites.

We recommend reviewing the privacy policies of any external websites you visit.

15. Social Media and Advertising

We may maintain a presence on social media platforms such as Facebook, Instagram, TikTok and other online services.

If you interact with us through these platforms, the information collected may be processed by both the platform provider and ourselves, depending on the activity involved.

We may use social media advertising services to promote our products and understand the effectiveness of our campaigns.

Where we use tracking pixels, advertising cookies or similar technologies on our website, we will obtain consent where required by law.

Your use of third-party social media services is also governed by their own privacy policies.

16. Profiling and Personalisation

We may use information about purchasing activity, product interests and website interactions to improve product recommendations, personalise marketing communications and understand customer preferences.

For example, we may use information about previously purchased products or categories of interest to recommend relevant EVY Technology products.

Where profiling involves non-essential cookies or similar tracking technologies, we will obtain consent as required by law.

We do not use solely automated decision-making that produces legal or similarly significant effects on customers in the ordinary operation of our online shop.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business operations, website functionality, legal requirements or data protection practices.

Any updates will be published on this page, and the date at the top of the policy will be amended accordingly.

Where changes materially affect how we process personal information, we will provide additional notice where required by law.

We recommend reviewing this Privacy Policy periodically.

18. Complaints and Regulatory Information

If you have any concerns about how we collect, use or protect your personal information, please contact us in the first instance so that we can investigate and attempt to resolve your concerns.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Website: www.ico.org.uk
Telephone: 0303 123 1113

We would appreciate the opportunity to address any concerns directly before you approach the ICO, although you are not required to contact us first.

19. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights or would like further information about how we handle your personal data, please contact:

EVY Technology UK
MASKU Limited
Unit 15 Radar Way
Christchurch
England
BH23 4FL

Email: Please use the website contact us form
Website: www.evy.uk.com

You may also contact us through the Contact Us page on our website.

We are committed to protecting your privacy and treating your personal information with care, transparency and respect.